Good morning, Vito
Saturday, May 31, 2026
Loading...
🎯 Focus
Work all 27 FB leads in GHL by hand today. You've spent ~$453 at a $17 CPL and closed zero, so the bottleneck is follow-up, not lead volume. Personally message every unbooked lead before lunch.
Audit FB Ads delivery and CPL when the 8 AM refresh lands. Spend already slid from $55/day (May 24) to ~$16/day (May 30) on a fatiguing creative — check delivery insights and refresh Ad 1 and Ad 2 or expand the audience instead of just raising budget.
Reopen one outbound channel today. Instantly billing lapsed and LinkedIn is paused, leaving FB group posts as your only outbound. Renew Instantly or manually send 20 cold DMs so the pipeline doesn't go dry.
—
—
Ads — All Time
Total Spend
$453.10
May 18 – today · $35/day budget
Leads Generated
~27
$17.00 cost per lead
Click-Through Rate
2.41%
111 clicks / 4,615 impressions
Cost Per Click
$4.08
reach: 4,133 people
Systems
FB Ads● ACTIVE
GHL● A2P REVIEW
📬 INBOX — TODAY
✓ Inbox clear — no prospect emails.
Facebook Ads
Novaro AI — Lead Gen — May 2026 · All time (May 18 – May 31, 2026)
Total Spend
$453.10
$35/day · 14 days running
Leads Generated
~27
$17.00 cost per lead
Total Clicks
111
4,615 impressions · 4,133 reach
CTR / CPC
2.41%
$4.08 per click
Daily Spend & Clicks — May 18–30
● ACTIVE
Campaign Detail● ACTIVE
| Campaign | Lead Gen — May 2026 |
| Status | ACTIVE |
| Objective | Lead Generation |
| Running Since | May 18, 2026 |
| Daily Budget | $35/day shared |
| Total Spend | $453.10 |
| Impressions | 4,615 |
| Clicks | 111 |
| CTR | 2.41% |
| CPC | $4.08 |
| Reach | 4,133 |
| Frequency | 1.12 |
| Leads | ~27 |
| CPL | $17.00 |
Active Ads
Ad 1 — Missed Call HookACTIVE
Ad 2 — Two Phones HookACTIVE
Both ads share the $35/day budget. Per-ad spend splits available in Facebook Ads Manager directly.
⚠️ Daily spend dropped 72% from May 24 ($55.54) to May 30 ($15.68). Likely audience saturation or creative fatigue. Check delivery insights in Ads Manager and consider refreshing creatives or expanding audience targeting.
Budget vs Spend$490 target · $453.10 spent
$453.10 of $490.00 target (14 × $35/day)
92.5%
2 active ads · Lead Generation · Running since May 18, 2026
Data as of May 31, 2026 · Updates daily at 8:00 AM ET
GoHighLevel — Lead Automation
Novaro sub-account · A2P texting + automated lead follow-up
One step from live. The A2P brand is approved and the campaign is in final carrier review. The moment it clears, the 413 number links automatically and the three workflows flip on — every new lead then gets texted and emailed with zero input.
A2P Brand
Approved
Sole Proprietor · identity verified
A2P Campaign
In Review
final carrier step · usually <48h
Sending Number
413-966-1105
default · in Novaro sub-account
Workflows
3
built · go live on approval
A2P Registration● CAMPAIGN IN REVIEW
| Brand Name | Novaro AI |
| Brand Type | Sole Proprietor |
| Brand Status | APPROVED |
| Campaign Status | IN PROGRESS |
| Use Case | Mixed (marketing + service) |
| Sending Number | +1 413-966-1105 |
| Compliance Site | fascinating-nougat-921b95 |
| Sub-account | Novaro |
Can't send SMS until the campaign shows Approved. A daily monitor checks the status and flips everything live automatically the moment it clears.
Automation WorkflowsDRAFT · ARMED
FB Lead Follow-upDRAFT
New lead → 60s wait → intro text + email + tag
FB Lead SMS Follow-UpDRAFT
Day 2 / 4 / 7 nurture · auto-stops on reply
Missed Call SMS ReplyDRAFT
Missed inbound call → instant text-back
Lead Pipeline● FB FORM CONNECTED
| Facebook lead form → GHL | Connected (real-time) |
| Leads imported | ~25 contacts |
| Opportunities in Marketing Pipeline | 30 |
| Existing 25 leads | bulk-message after go-live |
Status auto-updates daily · last checked May 31, 2026